Südostschweiz Medien founds its own all-media company
Südostschweiz Medien founds its own allmedia company, Work4media AG. The aim of the new company is to present Südostschweiz Medien's entire range of services to the advertising market.
Südostschweiz Medien founds its own allmedia company, Work4media AG. The aim of the new company is to present Südostschweiz Medien's entire range of services to the advertising market.
Südostschweiz Medien wants to strengthen its activities in the advertising market. To this end, it has founded Work4media AG, an all-media company based in Chur. Südostschweiz Medien is thus reacting to the constant change in the media industry and the increasing demand for cross-media offerings, as well as to the Federal Council's positive decision regarding the awarding of radio and TV licenses, writes the media company led by publisher president Hanspeter Lebrument in a press release on Friday.
The management of the advertising company Südostschweiz Publicitas has been entrusted with the management of Work4media AG. Lebrument was elected Chairman of the Board of Directors. The aim of the new company is to present Südostschweiz Medien's entire range of services in a targeted and networked manner on the advertising market.
Südostschweiz Medien wants to strengthen its activities in the advertising market. To this end, it has founded Work4media AG, an all-media company based in Chur. Südostschweiz Medien is thus reacting to the constant change in the media industry and the increasing demand for cross-media offerings, as well as to the Federal Council's positive decision regarding the awarding of radio and TV licenses, writes the media company led by publisher president Hanspeter Lebrument in a press release on Friday.
The management of the advertising company Südostschweiz Publicitas has been entrusted with the management of Work4media AG. Lebrument was elected Chairman of the Board of Directors. The aim of the new company is to present Südostschweiz Medien's entire range of services in a targeted and networked manner on the advertising market.
