Simonhofer and Claudio Righetti start for a new Bernese era
Simonhofer Creative is supporting Claudio Righetti’s «Gemeinderat-4-Stapi» campaign for the Bern City Council and mayoral elections scheduled for November 29, 2020.
The poster underlines Righetti's election campaign leitmotif, which puts ideas before ideologies and aims to bring more dynamism to Bern's politics, which have been deadlocked for decades, with new perspectives. The cathedral, which rises into the sky as a rocket, is also a reminder of Bern's creativity and also stands for the University of Bern's world-leading role in the field of planetary research.
With the campaign, Simon Hofer and Claudio Righetti want to break through traditional patterns and focus more on non-voters, who still make up around 60 percent of eligible voters in the Swiss capital.
Responsible at Righetti & Partner: Claudio Righetti, Denise Maibach, Yann Ruh. Responsible at Simonhofer Creative: Simon Hofer (creative direction, art direction, graphics); Reto Andreoli (photography); Patrick Salonen, Salonen Postproduction (image processing).
