One new partner and three new partners at Wirz
Wirz is expanding its group of partners. Alain Eicher, Urs Krucker, Barbara Dürst, and Christoph Caviezel are now co-owners of Switzerland’s largest independent, owner-managed agency group.
Wirz Partner Holding now has four new co-shareholders - two of them from the Wirz Communications agency, a new partner from Wirz Activation and a new partner from Wirz Brand Relations (Wirz Public Affairs). With this step, the group, whose history goes back to 1936, is once again underlining its independence, writes Wirz in a statement.
Alain Eicher
Executive Creative Director and member of the management team at Wirz Communications. His clients include Switzerland Tourism, WWF, Graubünden Ferien and Migros. Before joining Wirz BBDO, he was Creative Director at Jung von Matt/Limmat.
Urs Krucker
Urs Krucker has headed the strategy team at Wirz Communications since the beginning of 2019. As Executive Strategy Director, he is a member of the management team and works for clients such as Suva, Swisscom, Migros, Swica, SBB and Kieser Training.
Barbara Dürst
Barbara Dürst has been Managing Director at Wirz Activation since November 2019. Her path led her via positions in classic and direct marketing agencies to Bally Switzerland and International. She then left her mark on the OgilvyOne agency in Switzerland for 18 years, ten of which as Managing Director.
Christoph Caviezel
Studied law and has worked in the communications sector for around 25 years. As Director Wirz Public Affairs, he has been responsible for political communications consulting since mid-2019. His clients include cantonal and municipal administrations, the SAC, IG Schweizer Pharma KMU, Suva and numerous private-sector companies.
