With Mike Müller and Viktor Giacobbo on the 6-seater streetcar to Africa
Farner Branding has created a humorous commercial for the new Lewa Savanna at the Zurich Zoo. Viktor Giacobbo and Mike Müller take the tram to Africa. Thanks to the new African Lewa Savanna, Africa is suddenly so close.
Zurich Zoo opened the African Lewa Savannah on June 6. The outstanding features of the 5.6-hectare facility are the spacious open areas for the giraffes, rhinos and other animals as well as the striking baobabs or baobab trees.
The Lewa Savannah is intended to inspire visitors to enjoy animals, raise their awareness of the threat to biodiversity and motivate them to contribute to the protection of endangered species themselves through the connection with the Lewa Wildlife Conservancy in Kenya.
The new Lewa Savannah at Zurich Zoo is home to fifteen animal species: ten mammal species, three bird species and two reptile species. It is home to a variety of animal species, from the smallest naked mole rat to the largest giraffe, which can be found on the large savannah, in the adjacent Lewa Village, in the Lewa Giraffe House and in the Kopje Rocks. The largest community is formed by the white rhinos, reticulated giraffes, Grevy's zebras, impalas, scimitar-horned antelopes, ostriches and helmeted guinea fowl, which all live together in the large outdoor enclosure.
Farner Branding was able to recruit the two well-known comedians Viktor Giacobbo and Mike Müller as actors. On their journey in the 6-seater streetcar, they reflect on their trip to Africa. The surprise is that they are not traveling to Africa at all, but visiting the new Africa facility at Zurich Zoo. Marc Sway is responsible for the jingle. It is an excerpt from his new "Lewa Savanna" song.
The commercials will be broadcast in cinemas and distributed via various online channels.
Responsible at Zurich Zoo: Alex Rübel (Director), Markus Rege (Head of Marketing and Sales), Lukas Hammer (Head of Sales). Responsible at Farner: Markus Gut (Head of Farner Branding, Partner Farner Communication); Fabian Bertschinger: (Creative Director Farner Branding); Martin Fawer (Consulting Director Farner Branding); Bruce Roberts (Creative Director). Performers: Mike Müller and Viktor Giacobbo. Production Company: Condor Films. Music: Marc Sway.
