C-Matrix takes over Pixels
Zurich-based PR agency C-Matrix Communications is taking over Lucerne-based digital agency Pixels, thereby expanding its communications and marketing consultancy to include the service areas of digital innovation, digital advertising and user experience. Pascal Arnold leads the digital unit and remains co-owner; the name Pixels disappears.
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Leads C-Matrix's new digital unit: Pascal Arnold, founder, owner and CEO of Pixels.
C-Matrix Communications and Pixels are embarking on a joint future as a full-service agency owned by senior staff. The teams have grown together in more than three years of working together for regional, national and international clients, according to a statement Tuesday.
"We are convinced that we will be able to support our clients in an even more efficient, versatile and flexible way in the new setup", says Alfred Köcher, founder and CEO of C-Matrix. Pascal Arnold: "Our proven competencies in digital communication strategy, advertising and UX perfectly complement C-Matrix's broad-based offering. So together we can cover the versatile customer needs - analog as well as digital."
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Alfred Köcher, founder and CEO of C-Matrix.
The agency C-Matrix, founded in 1992, is thus expanding its digital competencies and opening a new chapter. The digital team has already been growing since June 1 and is being expanded in the area of interaction design.
