Organizer, Nachfolgebus.ch and Companymarket.ch launch joint successor magazine
The first digital issue of the succession magazine was published on April 29. This publication was launched jointly by the SME trade magazine *Organisator*, the Nachfolgebus.ch initiative, and the business-matching platform Companymarket.ch.
The topic of company succession is highly relevant despite - or perhaps because of - the current coronavirus crisis. According to a study by Bisnode B&D, over 75,000 companies in Switzerland are currently facing an unresolved succession plan. The need for information and competent support in the succession process remains correspondingly high.
Covering high information requirements
The topic of "succession planning" has always had a permanent place in the editorial section of the SME trade magazine. Since 2018, there has also been a media partnership with the Nachfolgebus.ch initiative: in the form of a roadshow, succession experts toured a total of 14 German-speaking Swiss cities in a vintage bus in 2018 and 2019. The team of experts was available for consultations with interested entrepreneurs.
In 2019, the idea matured to cover the high demand for information with an additional communication channel. Working in partnership, the SME trade magazine OrganizerNachfolgebus.ch and Companymarket.ch subsequently developed the concept for the successor magazine. This is to be published annually in future and is now available with its first issue - initially digitally as a PDF.
The publication, published jointly by the aforementioned partners, provides bundled know-how on all aspects of company succession. Checklists, practical cases and expert articles provide an introduction to and in-depth knowledge of this complex topic. What's more, the topic of sharing adds another aspect that shows SMEs various options for overcoming crises and managing succession.
Nachfolgebus.ch founder Carla Kaufmann.
The successor magazine is available until May 31, 2020 at preferential rates of CHF 15 for the complete issue and CHF 10 for the checklists (PFD & Word) and the expert directory from May 1 as a PDF download. Like Werbewoche and m&k, the SME trade magazine Organizer is part of the publishing house Galledia Fachmedien.
