Winterthur online marketing company Hut.ch becomes an AG
The online marketing firm Hut.ch has been in business since 2016. The company, led by Joel Neuschwander and Katrin Pfandl, is now offering its services as a public limited company (AG).
As a so-called whitelabel company, the Winterthur-based company offers digital advertising solutions on behalf of agencies for their customers. Hut.ch has been offering its services as an AG since January 2020.
External digital department for agencies
Google Ads, Social Media Ads and Search Engine Optimization have become indispensable in today's marketing world: So those who have in-depth knowledge of social media, search engine, display and video marketing have a clear advantage as an agency. "Our experience shows that many smaller and medium-sized agencies either don't have the necessary knowledge in the field of online marketing, or simply don't have the resources to deal with the topic. That's where we come in," explains Katrin Pfandl. "On behalf of the agency that commissions us, we take care of all their clients' desired online marketing activities." Like the Styrian-born Joel Neuschwander, who lives in Winterthur, is also pleased about the change to a limited company: "It's the logical consequence of the steadily growing demand for our services."
Signs point to growth
In order to meet the demand from agencies, there are currently five people behind Hut.ch AG. In addition to the two managing directors, Tanja Rebsamen is responsible for accounting and personnel administration, and two trainee mediamaticians work for agency clients. Romina Furrer joined the team in February as an additional project manager.
