Full hair, wonderful
Wieden + Kennedy promotes the lush hair culture of days gone by for Old Spice - and features a strange cheese fondue in the process.
Great honor for the Swiss national dish: an appearance in Wieden + Kennedy's latest Old Spice coup. The details might need some tweaking - apparently broccoli, cherry tomatoes, carrots and salted pretzels are used here as tunk objects. You can do that, but you don't have to.
Propagated thick, full hair like in the good old days. In today. The hair care products from Old Spice make it possible. The spot, which was launched on Wednesday, is rounded off with a wonderful musical underscore: "The way hair used to be... but now!"
