JvM/Limmat: Ensuring orientation at the open airs with Swisscom
Jung von Matt/Limmat has developed a new app for Swisscom as part of the «Are You Open Air» campaign. The «Open Air Buddy» helps festivalgoers find their way around.
With this friend at their side, open-air visitors always know which bands are on stage when, where to get a Thai curry and where urgent needs can be taken care of. And with the Friend Finder function, lost friends can also be located precisely on the festival site. The "Open Air Buddy" is the final piece of the "Are You Open Air" campaign, which accompanies Swisscom's sponsorship commitment at six major festivals. The little helper is available as an iPhone app, as a slightly slimmed-down web version for other end devices and as a widget for Google Android and OVI from Nokia.
Responsible at Swisscom: Pascal Reichmuth (Technology and Data). Responsible at Jung von Matt/Limmat: Lukas Frei (CD), Thomas Engeli, Christian Schnellmann (text), Björn Burkhard, Bruno Manser (AD), David Lüscher (consulting), Anja Schatz, Alexander Schradt (screen design), Mobile Tecnics (programming).
