GGK wins budget from Degewo in Berlin
The agency GGK Zürich has won the advertising budget from the Berlin housing company Degewo. The account is to be handled directly from Zurich, where the creative work will also be carried out.
The agency GGK Zürich has won the advertising budget from the Berlin-based residential construction company Degewo. The account will be handled directly from Zurich, where the creative work will also be carried out, according to a press release issued on Wednesday. The advertisements will be placed by a Berlin media agency, while local companies will also be responsible for producing the advertising material.
Degewo is the first client that GGK has been able to acquire after almost two years of fact-finding and network building. The client itself will provide information about the extraordinary campaign at a media conference at the end of April.
If other German companies were to source creative services originally from Switzerland again, as in the past, and Swiss companies were to use local, independent agencies again for their campaigns abroad, the opening of a GGK in Berlin would be one step closer, the agency said. However, it remains dependent on profitability being secured in advance through client budgets.
Degewo is the first client that GGK has been able to acquire after almost two years of fact-finding and network building. The client itself will provide information about the extraordinary campaign at a media conference at the end of April.
If other German companies were to source creative services originally from Switzerland again, as in the past, and Swiss companies were to use local, independent agencies again for their campaigns abroad, the opening of a GGK in Berlin would be one step closer, the agency said. However, it remains dependent on profitability being secured in advance through client budgets.
