Lenovo appoints Alberto Spinelli as new head of marketing for EMEA

Alberto Spinelli was appointed Lenovo Executive Director of Marketing and Communications for EMEA effective January 1, 2020. He brings a wealth of experience from the hardware and digital services industries—both as an entrepreneur founding startups and as a CEO of companies.

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Spinelli will report directly to Francois Bornibus, SVP & President EMEA, and will be based in Milan. He will help drive greater interaction between Lenovo and its customers and reinforce Lenovo's commitment to delivering smarter technology for all.

Spinelli joins from Fing, a start-up offering a B2C marketplace for smart home hardware and professional services, where he was CEO. Prior to Fing, he was Managing Director of Canon's digital services business. Spinelli has led several start-ups in his career, in addition to positions in multinational corporations such as Intel and Acer.

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