Matthias Müller new member of the APGS Board
At the annual meeting of the Account Planning Group Switzerland (APGS), the association of Swiss advertising strategists, Matthias Müller was unanimously elected to the board. Martin Fritsche is leaving after several years of commitment.

The APGS Board of Directors: Romana Weber, Gordon Nemitz, Michael Selz, Anne Langer (from left to right) and the newest member Matthias Müller (seated).
Matthias Müller is Strategy Director at Ogilvy. "The APGS creates an active platform for interdisciplinary thinking and encourages us to look at the challenges facing our industry in a different way. It's great that I can play a part in this as a new member of the board," says the new board member.
The board of Romana Weber (Jung von Matt/Limmat), Gordon Nemitz (thjnk), Michael Selz (Omnicom MediaGroup) and Anne Langer (Jung von Matt/Limmat) are looking forward to an exciting collaboration with him. According to a press release, they have "big plans" for next year - in addition to the Strategy Slam, the AdSchool will take place again from summer 2020.
