Editor-in-chief of Annabelle reorganized
The management team at Medienart—which has been the new publisher of *Annabelle* since October 1, 2019—is rounding out the editorial leadership team led by Editor-in-Chief Jacqueline Krause-Blouin and Head of Reporting Sven Broder. Kerstin Hasse, as Deputy Editor-in-Chief and Head of Digital & Events, and Barbara Loop, as Head of Lifestyle, will now join the editorial team.
Barbara Loop and Kerstin Hasse (from left) complete Annabelle's editorial team.
"I am convinced that, as a strongly positioned editorial team, we can Annabelle successfully into the new decade," says Jacqueline Krause-Blouin. Kerstin Hasse has been working at Annabelle since 2016. Initially, she worked as a volunteer in the reportage department, and in 2017 she was given a permanent position as online editor. In summer 2019, she took over as online director of Annabelle.ch. Previously, the 29-year-old MAZ graduate worked as head of department for the Bündner Tagblatt and as a freelance journalist for, among others, the Tages-Anzeiger, SRF and The magazine. "I am looking forward to this challenge and to the trust placed in me by Jacqueline Krause-Blouin and Medienart. The Annabelle brand is also to be strengthened digitally in the future, and I am very pleased to implement this vision."
Barbara Loop also joined the company in 2012 as a trainee reporter. Annabelle and has worked as an editor in the Lifestyle department since 2014. From January to May 2019, the 36-year-old took over as Lifestyle Director of the magazine during Jacqueline Krause-Blouin's maternity leave. A sociologist by training, she graduated with a diploma in journalism from the MAZ. She is the mother of two children. "I am convinced that the interaction between lifestyle topics and socio-political reportage will make the Annabelle unique and corresponds more than ever to the reality of life for modern, self-confident women."
The position of Editor-in-Chief was already filled at the beginning of the month with Jacqueline Krause-Blouin (Werbewoche.ch reported). The 33-year-old had already headed the women's magazine on an interim basis since August of this year.
