Duffy drinks Coca-Cola light
Singer Duffy will headline the new European advertising campaign for Coca-Cola Light. As part of her first major television advertising campaign, the Welsh singer will appear in a 30-second TV commercial.
The singer Duffy, the big winner of the 2009 Brit Awards, will be the head of the new European advertising campaign for Coca-Cola light. As part of her first major television advertising campaign, the Welsh singer will appear in a 30-second TV commercial. Duffy will be seen alongside other young women celebrating their right to say "no".
The new campaign is primarily aimed at a younger female audience between the ages of 20 and 35. Flavio Calligaris, Managing Director of Coca-Cola Switzerland, is quoted on Presseportal.ch as saying that in Duffy, a personality has been found who embodies the modern values of today's women in a great way and focuses on the individuality and uniqueness of young women. The new campaign can be seen throughout Switzerland from mid-March.
The new campaign is primarily aimed at a younger female audience between the ages of 20 and 35. Flavio Calligaris, Managing Director of Coca-Cola Switzerland, is quoted on Presseportal.ch as saying that in Duffy, a personality has been found who embodies the modern values of today's women in a great way and focuses on the individuality and uniqueness of young women. The new campaign can be seen throughout Switzerland from mid-March.
