Two zombies have the best day of their "life"
All I want to do is have a little fun before I die—again. DDB New Zealand has created a commercial for Lemon & Paeroa that depicts a not-quite-normal day in the life—or rather, non-life—of two zombie friends.
At the latest since Michael Jackson and all the zombie blockbusters, series and video games that have been presented to us in recent years, we know: Zombies are brainless, will-less, vicious and dangerous creatures that have little to do with the human they once were.
For Lemon & Paeroa, DDB New Zealand has for once not fallen back on zombie stereotypes and - with music by Sheryl Crow - shown that the former humans can have a little fun after all.
With the campaign, DDB New Zealand wants to show that Lemon & Paeroa is "refreshingly different" - and can even reawaken the zest for life in the undead.
The campaign is running in New Zealand on TV, cinema and social media. The film was produced by Sweetshop and directed by Damien Shatford.
