Wirz wins pitch for Migros market development
The Wirz-Werbung agency prevailed over two other agencies in the pitch for the Migros marketing account. The account covers the entire product range.
The Wirz-Werbung agency won the pitch for the Migros market development against two other agencies. The budget covers the entire offer level. This includes all promotions, offers and "pork belly" advertisements, including the up to 8-page advertising sections in the Migros magazine. This is a respectably large budget, comments Wirz CEO Geri Aebi. The agency will start work on the new budget immediately and the first results are expected to appear in May.
