Fastr brings the client into the agency: New Managing Partner joins the team
Michael Bürgin has been a new Partner and Client Service Director at Fastr since the beginning of September. In his role as Creative Director in Branding at Credit Suisse, his responsibilities included the creation of all national and international campaigns.
Former partners Sven Oeschger (left) and Guido Zehnder (center) bring Michael Bürgin on board for Fastr (right).
An economist by training, he has over 20 years of national and international experience, primarily in the finance and insurance sector and the luxury goods industry.
"Michael and I have known each other for a very long time and have often discussed the sometimes large gap in expectations between clients and agencies. During joint projects, we closed this gap and achieved better results. With Michael, we can now credibly pass on this know-how to our clients. As trivial as it may sound, he knows the challenges and processes of marketing and corporate departments inside out. Fastr will now understand even more quickly what will lead customers to their goals. He complements our team perfectly," says partner Sven Oeschger.
"As a client, I always wanted to be as close as possible to the agency and the creative development process so that what was wanted was really understood. However, network agencies in particular sometimes made this impossible for me due to rigid processes. We won't have these walls at Fastr. I am convinced that clients will benefit from this transparency, which will increase creative output and, above all, efficiency," says Michael Bürgin. "In my career to date, I have dealt with an enormous number of very different agencies. It was noticeable that I was always better off with owner-managed agencies. This entrepreneurial commitment is practiced at Fastr and convinced me to join the company. The extra mile is worth it - for everyone: agency, client, client-client."
