Unikat launches topicality motifs for Kuoni brand campaign
The Küsnacht-based agency Unikat released two new visuals for Kuoni's brand campaign over the weekend.
Since last fall, the agency has been responsible for the tour operator's brand campaign with the claim "Holidays where you forget everything" and the headline phrase "Forget...".
An explicit part of the campaign is to address current issues and thus increase brand presence. The latest motifs relate to Trump's Greenland plans and the Swiss Wrestling Festival. They are used on social media channels and at the POS. Themes that have already appeared include the WEF, hay fever, GC relegation, the Street Parade and the women's strike.
