Marti & Partner: Fashion magazine instead of advertising campaign
Instead of an advertising campaign, the agency Marti & Partner developed a fashion magazine to showcase premium fashion stores. The magazine has a circulation of 30,000 copies.
Instead of an advertising campaign, the agency Marti & Partner has developed a fashion magazine for the staging of premium fashion stores. With a circulation of 30,000 copies, the Premium Fashion & Style magazine is distributed to regular customers of the 10 fashion stores in German-speaking Switzerland. Spread over 24 pages, it features the spring fashions of Premium Fashion Stores in words and pictures.
It is planned to be published twice a year, as the agency writes in a press release.
Responsible at Premium Fashion Stores: Emil Müller (President). Responsible at Marti & Partner: Peter Marti (Managing Director of the office), Thomas Krebs (concept), Anita Kittel (consulting), Beat Staudacher (graphics). Photography: Alex Gertschen and Felix Meier (Fotosolar).
It is planned to be published twice a year, as the agency writes in a press release.
Responsible at Premium Fashion Stores: Emil Müller (President). Responsible at Marti & Partner: Peter Marti (Managing Director of the office), Thomas Krebs (concept), Anita Kittel (consulting), Beat Staudacher (graphics). Photography: Alex Gertschen and Felix Meier (Fotosolar).
