Chris Benros new Director Marketing and Communications at Kasko2go

Chris Benros has many years of marketing experience and is now responsible for all communications activities of kasko2go. Until the end of 2018, the 45-year-old was Head of Marketing and Communications Switzerland and Germany at healthcare software company Polypoint. Prior to that, the Basel native worked as Head of Marketing for the credit insurance company Coface and the financial services provider Intrum Justitia. Chris Benros holds a Master's degree in Information Systems Management from the University of Applied Sciences and Arts Northwestern Switzerland and has since continued his education in IT, social media and project management.

The Zug-based startup wants to revolutionize the insurance industry. The new car insurance product is soon to be launched in Germany and Austria, and then in other Western European countries. To this end, Chris Benros is currently building up a powerful marketing team.

Kasko2go's solution uses AI and telematics data to provide a real-time assessment of driving behavior and a significantly cheaper alternative to conventional insurance. The premium is calculated monthly based on the kilometers driven and deducted as discounts from the agreed premium. In particular, infrequent drivers such as public transport commuters and Sunday drivers can thus benefit from attractive insurance conditions.