Hobi Punkt: New poster campaign realized for Twinings Tea

The direct marketing agency Hobi Punkt has developed a new poster campaign for Wander. The campaign is intended to promote the new Benefit Blends products and strengthen the Twinings umbrella brand in general.

The direct marketing agency Hobi Punkt, based in Zollikon, has developed a new poster campaign for Wander. According to the press release, this is the culmination of an integrated communication concept with advertisements, product sampling and POS activities. The campaign is intended to strengthen the new Benefit Blends products and the Twinings umbrella brand in general.
Responsible at Wander AG: Christina Kieni-Römer, Alexandra Rohrer, Mireille Schmutz (Product Management). Responsible at Hobi Punkt: Andreas Hobi, Priska Noseda (consulting), Felix Hunziker (graphics/CD), J. Sommermeyer B.J.Y.L.D. GmbH.

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