Latte-Nkini

Dunkin' is not just donuts. Dunkin' is also coffee. Espresso and co. are the second most important sales driver for the globally active chain. Agency BBDO New York is making sure that doesn't change with its fictional "Signature Expresso-Wear Clothin Line." The spot was released Wednesday evening and is sure to gain viral momentum. Having your hands free and still not having to do without coffee - makes sense.