Andrea Meier and Julia Fehlbaum take over the management of sponsorship from Swisscom
After more than ten years as Head of Sponsorship, Tom Rieder is leaving Swisscom. Andrea Meier and Julia Fehlbaum have taken over his position in a job-sharing arrangement effective March 1, 2019.
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Since March 1, 2019, Andrea Meier and Julia Fehlbaum have taken over the management of Swisscom Sponsorship in co-lead. The long-standing Swisscom employees know the portfolio as well as the existing partners very well. Both have a Master of Science in Business Administration from the University of Bern and were part of the Swisscom Talent Program.
Achill Prakash, Head of Marketing & Image Communications: "With Andrea and Julia, we were able to win two proven sponsorship experts for the task. As a modern client, it is central for us that team leadership can also be taken on in a co-sharing approach."
Andrea Meier and Julia Fehlbaum take over the position from Tom Rieder, who from now on invests his energy in the startup he co-founded, Dloop, provider of Noow.art.
Swisscom has been the main sponsor of Swiss-Ski for many years, is the presenting partner of the Energy concert series, and is involved with all Super League clubs as a partner of the Swiss Football League. Since the end of 2018, Swisscom has also been active in eSports with the Swisscom Hero League. In the B2B area, the focus is on own formats, platforms of the NZZ Media Group and the participation in the Digital Festival company.
