Take ski selfies safely
In summer 2017, the three mountain regions of Corvatsch, Diavolezza and Lagalb merged under the umbrella brand Corvatsch AG. Ferris Bühler Communications was awarded the contract for the entire branding of the new mountain region. Under the agency's leadership, three opening events - one in each ski area - were held to mark the start of the winter season. Special attraction: the "first safe selfie station in Switzerland" on the black piste Minor on the Lagalb.
According to Ferris Bühler Communications, there are no concrete surveys, but Suva is observing a trend in which more and more accidents on the slopes have a curious cause: Selfie-takers who stop in the middle of the piste to take photos in the spectacular mountain scenery. In the new ski area, winter sports enthusiasts can now do this in peace and quiet without endangering themselves or others. Further information on the newly branded ski region in the Upper Engadine can be found at online.
According to Ferris Bühler Communications, there are no concrete surveys, but Suva is observing a trend in which more and more accidents on the slopes have a curious cause: Selfie-takers who stop in the middle of the piste to take photos in the spectacular mountain scenery. In the new ski area, winter sports enthusiasts can now do this in peace and quiet without endangering themselves or others. Further information on the newly branded ski region in the Upper Engadine can be found at online. 
