Migros launches health initiative iMpuls

The homepage of Migros' new health platform www.migros-impuls.ch.Seit Migros has always been active in promoting health and offers its customers a wide range of health services. This currently includes, for example, 100 fitness, wellness and aqua parks, the specialist store SportXX, the supermarkets, as well as the Migros subsidiary Medbase, which focuses on prevention, acute medicine and rehabilitation. Migros has launched the iMpuls initiative to better network this portfolio and make it more visible on the market.Good reader guidanceFor the implementation of the new site www.migros-impuls.ch the agency Namics commissioned. The platform provides users with daily inspiration in the form of practical tips and in-depth background knowledge on the topics of exercise, nutrition, medicine and relaxation. The valuable and exciting texts are created by a dedicated editorial team with the involvement of specialists such as doctors, nutrition experts and physiotherapists, and Namics has integrated a dynamic linking technology. This provides the user with further information in the sense of "you might also be interested in this". Another special feature is the taxonomy concept, which indexes all pages and thus makes searching and navigating through the pages easier and more precise.