BMB: Stöckli also impresses in summer
The BMB advertising agency launched a campaign for Stöckli Outdoor Sports at the start of spring. The campaign is designed to highlight the expert advice the company offers—in both summer and winter.
The BMB advertising agency launched a campaign for Stöckli Outdoor Sports at the beginning of spring. The advertisements feature employees of the sporting goods retailer and ski manufacturer. As has been the case for a year now, the advertising is based on the promise "We only sell what we are convinced of." This is intended to advertise the expert advice that the company offers at its own points of sale - in summer as well as in winter. The campaign is now appearing on posters and in the daily and trade press in German-speaking and French-speaking Switzerland.
Responsible at Stöckli Swiss Sports: Beni Stöckli (CEO), Adrian Albrecht (Head of Marketing). Responsible at BMB: Flavio Meroni, Markus Rottmann (creation), Christian Baertschi, Marion Schwager (consulting), Sam Bolleter, Ruth Meier (realization). Photography: Stefan Minder. Image processing: Süsstrunk & Jericke. Media print: Caroline Nünlist and Andreas Leuzinger (ZipMedia, Zurich). Media poster: Daniel Huwyler (Ace2Ace, Baar).
