The 10 most popular Swiss Youtube commercials
To determine the top ten, YouTube measured the number of views on YouTube advertising videos from Switzerland in 2016. Only videos with a minimum percentage of unpaid views were taken into account for the ranking.1. GILLETTE | Shave Forth for Freshness | New Gillette BODY5 Commercialhttps://www.youtube.com/watch?v=LoE-iCcRbp82. EVIAN | evian Baby Bayhttps://www.youtube.com/watch?v=OWG3rtGoIlI3. MIGROS | M-Budget "More in the bag" children's birthday partyhttps://www.youtube.com/watch?v=BijHmsFzzF44. HEINEKEN | #Homestadium in Zurichhttps://www.youtube.com/watch?v=Zf53ojE1J_k5. HOSTPOINT | Sites en une minute - Avec Sites le design Web est un vrai plaisir!https://www.youtube.com/watch?v=PHq4A77hyAY6. GILLETTE | Rogue One: A Star Wars Story | Gillette: A Hero Prepareshttps://www.youtube.com/watch?v=XrIztAmn1zo7. MIGROS | From us. From here. TV spot Seehundglacehttps://www.youtube.com/watch?v=01Vx-PRKrsg8. GRAUBÜNDEN | Village phone campaign in the quietest village in Switzerlandhttps://www.youtube.com/watch?v=xRHRPODHreg9. KNEIPP | The Ultimate Shower Experiencehttps://www.youtube.com/watch?v=E_GD8quzwXE10. SWISSCOM | Rocco S01E01 - Glatteishttps://www.youtube.com/watch?v=u9DMHcleQRERoman Reichelt, Head of Marketing/Communications at the Federation of Migros Cooperatives, is delighted with the placements: "On the one hand, we are pleased with this placement from a media/creative perspective, because it shows that Migros advertising is also among the most popular and best-placed in digital media such as YouTube. On the other hand, we are pleased from a brand perspective. Because with M-Budget and our 'From us. From here.' spot, two essential pillars of the Migros brand have made it into the top 10: fair value for money and our self-produced own brands."
Oliver Rosenthal, Industry Leader, Creative Agency at Google: "Unique advertising is voluntarily searched for, seen, shared and passed on by millions of people. That's every advertiser's dream. Our ten winners have achieved just that. We are delighted that YouTube offers them the perfect platform to do so."
