Sobu customer event: "Internationalization"

Due to the upcoming international scaling of Sobu, the event focused on the following topics:sobu goes internationalSobu plans to expand its business idea worldwide in Q1 2017 and has taken the opportunity to demonstrate the new features of the new sobu 3.0 platform and the benefits of a global presence through an international marketplace for online stores.International logisticsAnother key issue in e-commerce in connection with an international marketplace is logistics. At the event, PostLogistics demonstrated the various solutions for international logistics.Product staging in e-commerceThe entire e-commerce market is experiencing an incredible boom. There are various ways to stand out from the competition. One important point is product presentation. This is where the customer's shopping experience begins. Empiricom (a member of the otto group) gave an exciting and informative presentation on how this can be optimally solved.Act multilingualInternationality automatically raises the issue of multilingualism. Which languages need to be covered and how can the quality of the content be ensured? These and other questions were answered by Eurotext's presentation, and it is clear that the topic of international trade and the "borderless shopping experience" will become even more important. At this point, it is important that the entire Swiss e-commerce sector prepares itself strategically so as not to fall behind.