The most successful Swiss advertising videos on YouTube
YOUTUBE Which advertising videos were the most successful on YouTube between April and June 2016? Google names the five best videos.
1st Evian Babies
https://www.youtube.com/watch?v=OWG3rtGoIlI
2. Heineken
https://www.youtube.com/watch?v=Zf53ojE1J_k
3. graubünden tourism
4th Heks
5 Salt Mobile AG
https://www.youtube.com/watch?v=36yQDzabz8E
How does the ranking come about?Just as with the annual ranking of the so-called "YouTube Ads Leaderboard", the ads are determined by an algorithm that takes paid and organic views as well as viewer loyalty into account. The algorithm for the evaluation therefore mainly takes into account the number of views (and not social interactions such as comments, likes etc.), whereby a minimum of organic views (not paid) is a prerequisite for being considered for the ranking.
