The top Swiss employers

EMPLOYER The attractiveness of an employer and the associated concept of employer branding are of central importance for the success of companies. The German Employer Branding Academy examined 100 employers in Switzerland to find out how they position themselves to potential employees. The key findings of the study at a glance:- Size doesn't matter- Employers have a sharp profile, but hardly differentiate themselves- More work culture is needed- 21 percent have a mobile-enabled web presence- B2B is positioning itself better than B2CAnalysis results at a glance: