The top meeting in the advertising market on the topic: "Creativity is King"!
EVENT This year's theme of the SWA Annual Meeting on March 26, 2015 at Stage One, Zurich-Oerlikon is dedicated to creativity in advertising for the first time.
Tina Beuchler, Digital & Media Director of Nestlé Germany, speaks at the SWA Annual Meeting.Effective and efficient marketing communication is based on a unique idea that can be implemented on an interdisciplinary basis. You've known that for a long time. But if you want to sell, you also have to surprise and entertain your customers. That's why we say today: "Creativity is King!" The high-caliber speakers and panelists are looking forward to an equally high-caliber audience:- Amir Kassaei, Chief Creative Director, DDB Worldwide, New York- Tina BeuchlerChairwoman OWM, Digital & Media Director, Nestlé Deutschland AG, Frankfurt- Jochen Lenhard, Managing Director Mediaplus Group, Munich- Wolfgang Frick, Head of Marketing and Assortment Management, Spar Handels AG, St. GallenThe program will once again be moderated by Patrik Müller, Editor-in-Chief of Schweiz am Sonntag, and will start at 4 p.m. with the presentations and a roundtable. From around 6.30 pm, the program will continue seamlessly with the stand-up dinner and networking with the numerous members and guests of the advertising client association.When: March 26, 2015 Welcome coffee from: 15.30, start of presentations at: 16.00Where: StageOne, Zurich-OerlikonHow much: Free for SWA members, external members pay CHF 340Info and registration: www.swa-asa.ch
