The agency as a springboard?

die-agentur-als-sprungbrett-mk-marketing-kommunikation
Reto Baumgartner is the owner and member of the management board of MySign AG and is primarily involved in digital branding.Motivated employees are the most valuable resource of a successful agency. That's why it pays to invest in personnel support and development. Appreciation, exciting projects, pleasant workplaces and a culture of open communication are factors that strongly influence satisfaction, along with good remuneration and regular working hours. If the majority of these factors are right, attempts to entice employees away stand little chance. After all, why take a risk if you are satisfied, there is a good working atmosphere, your own job is relatively secure and you can openly address any problems or occasional dissatisfaction with your line manager?In rare cases, however, it does happen. Employees are successfully poached even though they are completely satisfied and had no intention of changing jobs. In this case, it is usually a special challenge that appeals. If one of the stars in the Swiss corporate firmament comes knocking and has an exciting position to offer, then a closer look is very tempting, despite all the love for the existing employer. This is understandable. An opportunity like this doesn't come along every day.For the agency management, this is frustrating at first. You lose a good employee whom you have trusted, relied on and experienced a lot with. It is a loss from both a business and a human perspective.On the other hand, the agency can also be proud that a top company took notice of one of its "home-grown" employees. This underlines the quality of its own team members / people and their work. And even if you lose a good employee, they remain as an ambassador even after their departure and can still be very valuable.

More articles on the topic