Radio DRS: Regional journals endangered in the medium term
Radio DRS wants to return to the loss-free zone by 2011. The cost-cutting measures could also affect the regional journals. The management mentions the merging of broadcasting areas as a possible option.
Radio DRS wants to return to the loss-free zone by 2011. The cost-cutting measures could also affect the regional journals. The management mentions the merging of broadcasting areas as a possible option.
"In the medium term, we need to examine whether the current division of territories is still appropriate," DRS spokesperson Andreas Notter told SDA in response to a report in the Sonntagszeitung. On the one hand, there are very large and very small areas. The two smallest include only the two Basel half-cantons and the canton of Graubünden. Notter went on to say that he was aware that a reduction in the broadcasting areas would be very difficult to implement politically. Regional information enjoys a high level of audience appeal. However, cost-cutting measures would not only be examined in the regional journals, but in all programs and departments.
Last year, Radio DRS recorded a loss of CHF 5.3 million. Various measures are to be taken to achieve a balanced result again by 2011. At the presentation of the results at the beginning of April, Radio Director Walter Rüegg gave assurances that there would be no cuts to the programs.
"In the medium term, we need to examine whether the current division of territories is still appropriate," DRS spokesperson Andreas Notter told SDA in response to a report in the Sonntagszeitung. On the one hand, there are very large and very small areas. The two smallest include only the two Basel half-cantons and the canton of Graubünden. Notter went on to say that he was aware that a reduction in the broadcasting areas would be very difficult to implement politically. Regional information enjoys a high level of audience appeal. However, cost-cutting measures would not only be examined in the regional journals, but in all programs and departments.
Last year, Radio DRS recorded a loss of CHF 5.3 million. Various measures are to be taken to achieve a balanced result again by 2011. At the presentation of the results at the beginning of April, Radio Director Walter Rüegg gave assurances that there would be no cuts to the programs.
