Matthias Wunderlin becomes new Head of Marketing at Migros

The Executive Board of the Migros Cooperative Federation (MGB) has appointed Matthias Wunderlin as the new head of the Marketing Department. He will succeed Hansueli Siber on the MGB Executive Board effective January 1, 2019. Matthias Wunderlin currently serves as head of the Digital Retail Division at MGB.

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From 2007 to 2013, Matthias Wunderlin successfully managed the Migros furniture store Micasa as Managing Director and, from October 2012, also Do It & Garden for a year. The economist then gained international experience as Head of Sales at Charles Vögele from the end of 2013 to January 2016. From 2016 to mid-2018, the 45-year-old was Head of Sales and a member of the Executive Board of Scott Sports, responsible among other things for the global rollout of e-commerce direct sales and the distribution of all Scott Group brands in a total of 84 markets.

Matthias Wunderlin has been back at Migros since October 2018. He currently heads the Trade Digital Directorate at the Federation of Migros Cooperatives. Now the MGB administration has elected him as the new Head of the Marketing Department and member of the General Management. He will take over from the retiring Hansueli Siber as of January 1, 2019.

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