Agency at the airport demolishes cars for car body specialists
For Carrosserie Ludwig in Landquart, the agency at the airport created an extraordinary dialog marketing campaign and revised the corporate design.
Carrosserie Ludwig in Landquart offers high-quality bodywork and paintwork. Not only do the internationally renowned "Bündnerbikes" originate from this quality forge, but above all cars are built up, optically tuned or restored and made beautiful again after an accident or after everyday signs of wear. The agency at the airport took this wide range of services as an opportunity in the integrated dialog marketing campaign for the Graubünden-based company and sent out battered toy cars just in time for the onset of winter, with the request to check in at Ludwigs even in the event of "the slightest damage". To ensure that everything looked perfect, the Altenrhein-based company also revised its corporate design and redesigned its website.
Responsible at Carrosserie Autospritzwerk Ludwig: Franco Repole (Managing Director), Natalie Oberli (Partner), Jürg Ludwig (Partner).Responsible at agency at the airport: René Eugstair (Creative Direction), Dominique Rutishauser (Art Direction), Katie Eugster (Interactive Media Design), Tilman Mäder (Graphics), Patrick Lindner (Text), Miriam Egli (Consulting), Julia Lüchinger (Coordination).
