The answer for boxer beer
Boxer Beer—a traditional brand since 1960—is one of the most popular beers in Western Switzerland. Following the merger with Doppelleu in 2017, the brand underwent a redesign and was presented in a new light.
The answer has received the order to design the communication appearance of the Boxer beer assortment. The result is a world that corresponds to the naturalness and authenticity of this beer. Thus, the products are staged independently - for the beer market - with this focus of the down-to-earthness of the Boxer beer and the fact that the beer is produced with great care and precision.
