The Souffleur and Sixa agencies are pooling their expertise in impact-oriented communication under one roof. This rounds off their focused core offering, which has proven itself in client projects over many years. It combines the entire know-how for increasing impact in marketing and communication - from the analysis of the existing communication landscape to strategic planning and the implementation of targeted, impact-enhancing measures - both offline and online. This gives companies clarity about the impact of their communication and enables them to use resources and budgets more effectively.

Methodical analysis as a starting point

Souffleur and sixa have been supporting their clients for years with proven expertise - especially when it comes to increasing the impact of overall marketing and communication measures while ensuring the efficient use of resources and budgets. The starting point is always a methodical analysis. It provides the individually relevant findings as a basis for targeted optimization: from customer needs and the key message to processes and implementation skills through to the choice of suitable channels and touchpoints. This gives companies the certainty that they are presenting themselves clearly, consistently and effectively at all relevant contact points and using their resources optimally.

Over 20 employees at the new location

In addition to consulting expertise, Souffleur and sixa also offer bundled implementation expertise with a team of over 20 employees. From impact-oriented online and offline measures to integrated campaigns. New at the joint location right next to Oerlikon station at Elias-Canetti-Strasse 7, 8050 Zurich.

The nationwide telecom provider Thurcom has just revised its product range. The adapted "Neo" product range is intended to set new standards. In order to communicate this in an easily understandable way and at the same time address new customer regions, the Souffleur agency modernized the corporate design, among other things.

Rainbow colors and monoliths

The rainbow colors are intended to reflect the light that shoots through Thurcom's own fiber optic network and enables fast Internet. At the same time, however, they are intended to stand for Thurcom's freshness and customer proximity, which have contributed to the high reputation of the telecom provider.

The use of these emotional colors in a form that resembles a monolith is intended to support Thurcom's self-confidence and technological know-how as well as to allow a clear information design, which is essential in the communication of telecommunications offers.

The new image replaces the old design and is being rolled out to the market via the current campaign, which focuses on the internet and TV. The most important channels and advertising media for the animated and static content include the website and landing pages, Google, social media and online channels, posters, advertisements, TV and cinema commercials, newsletters, flyers and direct mailings, store design and labeling, competitions, trade fair stands, giveaways and more.

Responsible for Thurcom: Peter Trüby (Head of Thurcom). Responsible for Prompter: Jouni Epper (Managing Director), Julia Henauer (Graphics).