Santésuisse Archives - m&k https://www.markt-kom.com/en/tag/santesuisse/ The creative side of the economy Thu, 06 Apr 2017 21:20:57 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://www.markt-kom.com/wp-content/uploads/2024/07/favicon-150x150.png Santésuisse Archives - m&k https://www.markt-kom.com/en/tag/santesuisse/ 32 32 Schneller ans Ziel dank Chatbot: Notch Interactive entwickelt Spitalfinder.ch weiter https://www.markt-kom.com/en/digital/schneller-ans-ziel-dank-chatbot-notch-interactive-entwickelt-spitalfinder-ch-weiter/ Thu, 06 Apr 2017 21:20:57 +0000 https://www.markt-kom.com/?p=85913 spitalfinder

As the industry association of Swiss health insurers, Santésuisse is committed to a liberal, social and affordable healthcare system. It should be characterized by an efficient use of resources and high-quality medical services at fair prices. Transparency in all areas plays a very important role in this.

Santésuisse commissioned Notch Interactive with the evolution of Spitalfinder.ch in order to provide even faster, better, more objective and more independent support to insured persons in their free choice of hospital. The further development took place on three levels: Content, design and user-friendliness.

Notch Interactive expanded the content to Spitalfinder.ch with new hospital types such as psychiatry and rehab, but also with new clinical pictures including reference diagnoses. The visual redesign of the responsive website was closely linked to improved user guidance and the focus was on the presentation of clear, independent, unweighted, fair and comprehensible data on Swiss hospitals. This is also reflected in the design and features, which have been made clear, concise and easy to understand.

Karte

The implementation of a chatbot was a major step forward in the use of the hospital finder. It also significantly increases usability, as users receive even better results for the information they are looking for thanks to targeted questions. Thanks to this personal conversation via chatbot, users can find the right hospital much more easily and reach their destination more quickly.

Spitalfinder_2017_Chatbot@2x

Responsible at Santésuisse: Verena Nold (Director Santésuisse, overall responsibility), Gregor Patorski (co-project management, concept), Cornelia Meier (basics, methodology). Konsumentenforum kf: Babette Sigg (Director Konsumentenforum kf, overall responsibility), Jan Ramseyer (project team member). Responsible at Notch Interactive: Peter A. van der Touw (overall responsibility), Jeff Gerber (Creative Direction), Suada Babic (UX Designer), Marcel Vogt (Group Account Director), Marco Giaquinto (Consultant), Katrin Ulmer (Junior Consultant).

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