The town of Bischofszell would like to make the Technical Municipal Services (TGB) independent. The voters will decide in November. Salcom.biz Public Relations was commissioned to develop and implement a communication concept. This also includes an explanatory video: It briefly shows what the liberalization of the energy market in Switzerland entails, what the challenges of the TGB and the advantages of independence are. Salcom.biz Public Relations in Bischofszell created the concept and text for the explanatory video, while Patrik Angst Grafikdesign in Goldach was responsible for the drawings and technical implementation.
Rüegger has been working for the Bischofszell-based agency for just under four years - initially as a freelancer alongside his communications and politics studies at the University of Zurich. In the summer of 2016, he joined at 100 percent: "I would like to thank Roman Salzmann for the trust he has placed in me and I look forward to being able to play an even more active role in shaping the future of Salcom.biz Public Relations as a partner," Cyrill Rüegger said in a statement. In keeping with the fresh wind in the agency's management, Salcom.biz Public Relations recently launched a new website: Salcom.biz.
Caption:
Cyrill Rüegger (left) becomes a partner at the communications agency salcom.biz Public Relations headed by Roman Salzmann.
Rüegger assumes journalistic responsibility for two publications for which Salcom.biz Public Relations is responsible: the Thurgauer Hauseigentümer and the Thurgauer Kirchenbote. The 26-year-old Cyrill Rüegger studied political science and communication at the University of Zurich and recently graduated with a master's degree. In his master's thesis, he investigated how border proximity affects the Euroscepticism of the Swiss. He can now profitably contribute his competencies to Salcom.biz, as the agency is strongly active in regional management and in the cross-border environment for small and medium-sized enterprises. Especially as the office manager of the regional planning group Kreuzlingen, Roman Salzmann and his company are confronted with political and cross-border issues.
The first issue under new management will be published in mid-March 2013. Bodan Druckerei und Verlag will assume overall responsibility for the Thurgauer Hauseigentümer magazine as publisher, with the homeowners' association acting as editor. Salcom announced this in a press release on Thursday.
The magazine is sent to all members of the Thurgau Homeowners' Association and is published with a circulation of around 18,000 copies. Thurgauer Hauseigentümer provides trends and tips on house construction, interior design, home and environment design and lifestyle. It also features personalities who shed light on interesting aspects of home ownership from their own perspective. As the cantonal organ of the association, the magazine mainly creates links to the Thurgau living and working region.
The Kirchenbote of the Protestant Church of the Canton of Thurgau has been managed for several years by Roman Salzmann, owner of Salcom.biz Public Relations. Now, with the November 2012 issue, the members' magazine comes home to readers with various new features. Most striking are the large-format cover image and the resulting redesigned front page with short introductory texts, the agency said in a statement Thursday. The cover picture with integrated text refers in each case to a focus in the current issue.
The church bulletin will be particularly "rejuvenated" inside the paper with the new children's page. In addition, more attention will be paid in the future to ensuring that the pictures are generously and excitingly placed. A new typeface and slightly different title positioning will also contribute to a moderately modernized appearance.
Roman Salzman was appointed to professionalize the activity and implement priority projects. This writes Salcom in a statement on Wednesday. Salzmann has many years of experience in regional management and location marketing, it said. As managing director, he has already built up the office of the Oberthurgau regional planning group and played a significant role in the development and implementation of the location marketing concepts of the Frauenfeld region and the Chancental Rheintal.
As of August 1, 2012, Roman Salzmann will be responsible for the management of Regio Kreuzlingen on a part-time basis. All other client mandates of Salcom.biz Public Relations will continue to be handled by Roman Salzmann personally in project management as well as in concept development and text matters. Roman Salzmann is supported in project management and professional copywriting by Benjamin Anderegg and Tobias Keller.
Salcom.biz Public Relations specializes in communications concepts, media relations, crisis communications and texts of all kinds, according to a statement on Monday. In addition, the agency offers media training and coaching for communications managers of companies and other institutions.
Roman Salzmann has broad experience in business journalism and organizational communications, according to the statement. After holding various positions at daily newspapers in eastern Switzerland, the qualified PR consultant was editor for corporate communications as well as communications manager and press spokesman at the globally active technology group Bühler. He then built up the office of the Oberthurgau regional planning group as managing director and worked for communications agencies in eastern Switzerland as head of public relations and member of the executive board.
Salzmann is supported by his wife Susanna Salzmann and works with a specialized network of copywriters, editors, graphic designers and Internet providers. Salcom.biz Public Relations' client segments mainly include medium-sized businesses or institutions in the trade and industry, services, education and location marketing sectors, as well as non-profit organizations and churches.