The campaign launched a few weeks ago by household manufacturer Rotho is being activated by the Neu agency with additional measures. With special posters placed in suitable locations, Rotho is cleaning up the neighboring posters.
A Galaxus advertising campaignwhich recently attracted attention throughout Switzerland, provided the perfect opportunity to implement the idea. The special posters are currently hanging in and around various train stations.

Responsible at Rotho: Agnes Nowicki, Luca Marcigot. Responsible at Neu Creative Agency: Romana Schmidtpeter, Nico Ammann, Simon Rehsche, Andrea Braschler. Media: Biggie.
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