Primus Verlag Archives - m&k https://www.markt-kom.com/en/tag/primus-verlag/ The creative side of the economy Tue, Apr 14, 2015 10:32:00 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.2 https://www.markt-kom.com/wp-content/uploads/2024/07/favicon-150x150.png Primus Verlag Archives - m&k https://www.markt-kom.com/en/tag/primus-verlag/ 32 32 Primus Verlag: Neue Verlagsleiterin https://www.markt-kom.com/en/medien/primus-verlag-neue-verlagsleiterin/ Tue, Apr 14, 2015 10:32:00 +0000 https://www.markt-kom.com/?p=68370

According to the press release, she will be trained by publisher Angelo Heuberger and will initially focus on business development and marketing for the various magazines and activities of the publishing house. Cornelia Brunschwiler already worked as a publishing assistant at Primus Verlag from 1990 to 1995. She then worked at Jean Frey Verlag until 2004, initially as project manager for the reader and advertising market for Weltwoche, then as advertising assistant and finally as head of reader marketing at Beobachter. From 2005 to 2009 she was Head of Marketing and Sales at IDG Communications, and from 2009 until the end of last month she was Head of Marketing and Events.

After completing her commercial apprenticeship, Cornelia Brunschwiler trained as a marketing planner with a federal certificate. She is also a qualified advertising manager and completed her Master of Advanced Studies FHNW in online marketing management in 2013.

Primus is a Swiss publishing house specializing in tourism publications. In addition to the weekly trade magazines Travel Inside (German) and Travel Inside (French), the publishing house also publishes the magazines Mice-tip and Business Traveltip as well as the consumer magazines Traveltip (German and French), Cruisetip and Honeymoontip.
 

]]> Primus Verlag lanciert Magazin Business Traveltip https://www.markt-kom.com/en/medien/primus-verlag-lanciert-magazin-business-traveltip/ Wed, July 6, 2011 1:35:51 AM +0000 https://www.markt-kom.com/?p=41354

The magazine, which will be published for the first time in mid-October, is aimed at planners, approvers and organizers of business trips in small and medium-sized companies as well as travel managers in large companies. It is also aimed at business travelers themselves. In the three sections "Travel", "Organize" and "Enjoy", readers are provided with market information on the relevant service providers such as airlines, rental cars, hotels and destinations. The range of topics also includes areas such as purchasing, process management and IT. Tips from experts are included as well as tests, comparisons and analyses.

Beat Eichenberger is editor-in-chief, while the Travel Media team is responsible for sales and marketing. Business Traveltip will be published four times a year with a circulation of 14,000 copies; an annual subscription costs CHF 32.

Primus Verlag claims to be the leading specialist publisher of tourism publications in Switzerland. In addition to the weekly trade magazines Travel Inside (German) and Travel Inside (French), the MIC - Meeting Industry Magazine, the publishing house also publishes the consumer magazines Traveltip (German), Traveltip (French), Honeymoontip and Cruisetip.

traveltip
 

]]>