Mosaiq Archives - m&k https://www.markt-kom.com/en/tag/mosaiq/ The creative side of the economy Sat, 09 Jul 2022 07:45:07 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://www.markt-kom.com/wp-content/uploads/2024/07/favicon-150x150.png Mosaiq Archives - m&k https://www.markt-kom.com/en/tag/mosaiq/ 32 32 Mosaiq: Video für KSBL-Venenzentrum soll Patienten die Angst nehmen https://www.markt-kom.com/en/kreativity/kampagnen/mosaiq-video-fuer-ksbl-venenzentrum-soll-patienten-die-angst-nehmen/ Wed, 22 Jun 2022 11:02:39 +0000 https://www.markt-kom.com/?p=179141

The Vein Center Baselland of the Cantonal Hospital Baselland (KSBL) performs examinations and interventions in modern and friendly premises. The removal of varicose veins or spider veins is performed on an outpatient basis in our own rooms, far away from an operating room. With the video, we want to give potential patients an understanding of the procedure and the environment of the Baselland Vein Center and allay their fears of a possible intervention.

Production: Mosaiq communication agency and visual storyteller Joël Karlin. Client: Cantonal Hospital Baselland (KSBL), Coordination: Jacqueline Waldmeier, Marketing & Communication KSBL.

 

 

]]> Mosaiq kreiert Kampagnenvideo für Kantonsspital Baselland https://www.markt-kom.com/en/kreativity/kampagnen/mosaiq-kreiert-kampagnenvideo-fuer-kantonsspital-baselland/ Mon, June 13, 2022 09:23:46 +0000 https://www.markt-kom.com/?p=176211

With its three locations in the canton of Basel-Landschaft, KSBL offers medical care close to home. With the new claim "exactly for you", KSBL wants to establish a relationship with the people in the region - and show that it is the right choice in every situation. Both the claim and the campaign slogans and story for the animated video are based on the new positioning (vision, mission, values) and were developed by the KSBL's Marketing & Communications team.

For the visualization of the messages, the agency Mosaiq in Egerkingen was involved for the first time. The challenge of integrating seven messages into a one-minute video was solved with an animated video that simplifies the customer journey of Lara, the biker who had the accident, and accompanies it with a somewhat more modern version of the old Baselbieter song.

Responsible at KSBL: Marketing & Communications Team. Responsible at Mosaiq: Joël Karlin (production), Aiden De Rivo (illustration), Reto Spiegel (consulting).

More about the Campaign

 

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