Metaloop supported the healthcare start-up Milviva in finding a name and creating a logo. As part of this collaboration, the agency also developed a new product brand called "Mildao" and was responsible for its complete visual identity.

Metaloop took on the brand design for the dietary supplement, which was specially developed for people with histamine intolerance - from the naming and logo design to the packaging design. The brand identity combines scientific expertise with an accessible and trustworthy brand personality.

The herbal formulation of the product is also reflected in the visual language. The agency's design approach follows the philosophy that design in the pharmaceutical and health sector should also have an emotional impact and at the same time create trust. This led to the development of an authentic brand identity that now enriches the market for natural alternatives for histamine intolerance.

As part of the comprehensive brand development, Metaloop created a coherent brand experience that convincingly communicates the values and mission of the start-up.

Responsible at Milviva: Tony Hrnek. Responsible at Metaloop: Jonas Hauser (Creative Direction and Consulting), Rachel Pfaffen (Creation).

With Larilux, Forst Goms focuses on regional craftsmanship and contemporary design. Each luminaire is made from larch wood from the Valais high valley and produced as a unique piece. The brand is not only intended to emphasize the natural aesthetics of the raw material, but also to strengthen local value creation.

Metaloop supported the forestry company with strategic brand development - from the concept and logo design to the social media strategy. The appearance of "Larilux by Forst Goms" combines sustainable production with modern design and positions the lights as high-quality home accessories.

Responsible at Forst Goms: Bernhard Greil. Responsible at Metaloop: Flavio Lauber (conception and consulting), Jonas Hauser (creative direction) Rachel Pfaffen (creation).

Metaloop worked closely with industry representatives to develop a new brand name and a consistent visual identity. To date, the project has included the development of a strong logo, the definition of a suitable color scheme and the creation of the screen design for the digital presence.

The name and visual identity reflect the association's central mission and priority: a shared commitment to a high-quality and sustainably financed healthcare system in Switzerland. The pragmatic approach and close dialog with stakeholders made it possible to create a convincing and industry-oriented solution. The new image gives the association a strong and contemporary presence.

Responsible at Metaloop: Jonas Hauser (concept and consulting), Rachel Pfaffen (art direction). Responsible at Prio.swiss: Beni Meyer, Lisa Flückiger. (Prio.swiss project group) Adrian Kay (Head of Communication Prio.swiss).