Having already supported Baselworld in the areas of communication and design from 2009 to 2012, Mesmer Visual is now working intensively on the relaunch of the Baselworld brand for the 2013 appearance, as detailed in a press release. In addition to defining the new key visual, the Basel design agency's task will be to further specify Baselworld's brand values.
Responsible at Baselworld: Sylvie Ritter, Bernard Keller, Emmanuelle Bernhard, Nicole Ritter. Responsible at Mesmer Visual: Andreas Mesmer, Kilian Feller, Catrin Rathgeb.
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