Lab 2 Kommunikation und Design Archives - m&k https://www.markt-kom.com/en/tag/lab-2-kommunikation-und-design/ The creative side of the economy Tue, 20 Oct 2015 17:15:55 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://www.markt-kom.com/wp-content/uploads/2024/07/favicon-150x150.png Lab 2 Kommunikation und Design Archives - m&k https://www.markt-kom.com/en/tag/lab-2-kommunikation-und-design/ 32 32 Lab2: Neukonzeption von Helvetia-Magazin Viva https://www.markt-kom.com/en/markom/lab2-neukonzeption-von-helvetia-magazin-viva/ Tue, 20 Oct 2015 17:15:55 +0000 https://www.markt-kom.com/?p=72256

The changes affect the magazine structure and the visual appearance. The magazine design is based on newly defined basic corporate design elements that will also find their way into other levels of communication at the Swiss insurer in future. The new viva! has been available in three languages throughout Switzerland since the end of September 2015. The new design will also be adapted for the magazines of Helvetia's foreign subsidiaries.

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Responsible at Helvetia Insurance: Martin Nellen (Head of Corporate Communications & Brand Management), Andreas Notter (Head of Corporate Publishing), Isabella Awad (Senior PR Editor). Responsible at Lab2 Kommunikation & Design: Roland Hess (Concept & Art Direction), Jürg Neuenschwander (Concept & Consulting). Graphic realization and publishing: Beat Lüscher (designer), Levin Geser (graphic designer), Die Gestalter, St. Gallen.

 

]]> Lab2 gestaltet für Kunsthaus Zürich https://www.markt-kom.com/en/markom/lab2-gestaltet-fur-kunsthaus-zurich/ Tue, 18 Aug 2015 13:36:21 +0000 https://www.markt-kom.com/?p=70789

The designs deliberately focus on the artist's radical visual language and have been personally approved by John Waters for publication.

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Responsible at Kunsthaus Zürich: Björn Quellenberg and Kristin Steiner (Press and Communications). Vresponsible at Lab2 Kommunikation & Design: Roland Hess (Art Direction), Jürg Neuenschwander (Consulting).

 

]]> Lab2 Kommunikation und Design gegründet https://www.markt-kom.com/en/markom/lab2-kommunikation-und-design-gegrundet/ Mon, 15 Jun 2015 03:43:25 +0000 https://www.markt-kom.com/?p=69794

Neuenschwander and Hess combine the best of their 25 years of industry experience with contemporary strategic approaches. "Lab" stands for laboratory, where inspiring creative communication for brand and product is created with know-how and strategic foresight, according to the agency's press release. The 2 stands for the new start, which is motivated by personal goals and interests for both owners. The existing mandates allow for a positive forecast and speak for an early establishment and expansion of the new communications laboratory.

 

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