Freestudios Archives - m&k https://www.markt-kom.com/en/tag/freestudios/ The creative side of the economy Sat, 18 Jun 2022 16:43:36 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://www.markt-kom.com/wp-content/uploads/2024/07/favicon-150x150.png Freestudios Archives - m&k https://www.markt-kom.com/en/tag/freestudios/ 32 32 Freestudios realisiert Jubiläumsfilm für TCS https://www.markt-kom.com/en/kreativity/kampagnen/freestudios-realisiert-jubilaeumsfilm-fuer-tcs/ Thu, 15 Apr 2021 08:46:22 +0000 https://www.markt-kom.com/?p=146642

Known primarily for its roadside assistance, TCS aims to raise awareness of its multifaceted commitment to mobility. The script, which focuses on its members as a tribute to standing aside, also highlights the TCS's numerous interventions in the service of Switzerland's mobility.

Filming therefore took place in various Swiss locations such as Geneva, Lavaux, the Bern region and Ticino. The Himalayan sequence was recreated on the Great St. Bernard. Prevention, advice, help, road safety, technological developments as well as camping are emotionally interwoven in the anniversary film.

The film is part of the TCS anniversary campaign as a 30- and 15-second TV spot as well as an online campaign.

Responsible at the Touring Club Switzerland: Moreno Volpi (Director Corporate Communication), Vanessa Flack (Senior Project Manager TCS Anniversary). Responsible at Freestudios: Anne-Cécile Vallenet (Executive Producer), Olivier Pictet (Director), Joseph Areddy (Photography), Jean Loup Bernet (Music), Anne-Cécile Vallenet and Benjamin Dubuc (Production Management & Post Production).

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