What remains the same: Factory is an internationally oriented agency. People from seven different nations who speak twelve different languages work at the Zurich office. "From now on, our strategists, creatives and online experts will be working at the same table. Thanks to this interdisciplinary teamwork, we create innovative digital worlds for our clients," explains Andreas Schmid, Digital Director at Factory.
"First comes the idea. It drives us. To fully realize the potential of every idea, the agency relies on close collaboration between all disciplines and the team's rich cultural background," adds Nathanael Potter, Managing Director and Executive Creative Director. Potter and Schmid have extensive experience in leading thoughtful, unseen and surprising campaigns. Whether digital, social or classic, brands such as Adidas Originals, Ralph Lauren, Ochsner Sport and The North Face have already trusted their integrated approach.
Since the launch of Factory Design Labs in Europe, partnerships have been established with brands such as The North Face (AOR), HEAD, Scott Sports, W Hotels, Verbier Tourist Board, Oakley, Ralph Lauren, Sunrise and Ochsner Sport. The agency in Zurich is an active part of the global Factory Design Labs network, headquartered in Denver, Colorado.