Never are so many eggs eaten in Switzerland as at Easter. For GalloSuisse, it is therefore obvious that the "Swiss egg" makes its most important appearance before Easter.
This year, Erdmannpeisker is supplementing the media mix with classic posters in addition to TV, social media and DOOH. Surprising slogans in the eye-catching typo look of Schweizer Ei are intended to remind people which eggs are the right choice for Easter.
More content is also published on social media before and during the Easter period - including a surprising post on April 1.
Contact at GalloSuisse: Simone Möri (Marketing Project Manager), Karin Frederiks (Marketing Department), Marc Keller (Marketing Department). Responsible at Erdmannpeisker: Gabriel Peisker (Creative Direction), Selina Helbling (Consulting), Christina Weisser (Art Direction), Luc Billaud/Sarah Ledermann (SoMe Content), Ceresmedia (Media Planning).
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