Under the agreement, CCI Media will introduce and sell Yahoo's global digital marketing solutions to large and small businesses in Switzerland and Austria, according to a statement issued on Tuesday. This will enable existing and new CCI Media clients to develop and book all Yahoo marketing and advertising opportunities worldwide through a single point of contact at a "factory price" with a minimum price guarantee.

CCI Media is a business unit of CCI Cotting Consulting. CEO and founder Patrick Cotting advises companies on marketing, new media and sponsorship strategies and is also a lecturer at various universities, such as the Università della Svizzera Italiana (USI) in Lugano and the IE Business School in Madrid. Before joining CCI, Cotting was a director at various multinational companies such as Credit Suisse and Eurosport.