The film by Seed uses four stories told in parallel to show how Cablex networks Switzerland. At the center are four employees who tackle smaller and larger challenges and make the difference with a lot of heart and soul.

The film production team developed and realized the film in close cooperation with the Cablex communications team. The cameras were operated by apprentice media technicians who are completing their training at Cablex parent company Swisscom. The film was directed by Simon Koller.

The film will be used on the website, social media, and as part of presentations and events.

Responsible at Cablex: Roman Kappeler, Carolin Primerova, Joy van den Top; Myrielle Wyttenbach, Simon Bärtschi, Etienne Herrero, Gaëtan Guélat, Baptiste Wyssmüller (camera crew). Responsible at Seed Audio-Visual Communication: Simon Koller (script, direction), Wolfgang Weigl (editing), Simon Hardegger (color grading), Bardo Eicher (sound mixing), Bastian Hertel (production/recording management), Felix Courvoisier (producer).

His predecessor Roland Kohler has decided to give up his position as Head of Marketing & Sales due to a personal reorientation, according to a statement on Monday. For the past 14 years, Kornel Reutemann has held various management positions at Sunrise Communication, where he most recently headed the Wholesale Profit Center. The electrical engineer FH and industrial engineer FH has profound knowledge in sales, product management and leadership and knows the national as well as the international telecommunications market. He has experience in the development and expansion of new business areas as well as in the evaluation and implementation of FTTH.

Cablex is the leading company for the construction and maintenance of wired and wireless networks in Switzerland, with a focus on telecommunications. The company was founded on October 1, 2001 as a wholly owned Swisscom subsidiary.
 

The offer as well as the core messages were aligned more strongly with the most important needs by means of stakeholder interviews and detailed market observation, as the agency writes in a press release. In addition to an image brochure, industry flyers highlight specific solutions for companies in the energy, railroad or telecom sectors. The visuals are intended to reflect Cablex's contrasting everyday work in an authentic way.

The mandate also includes the multilingual implementation of all applications such as stationery, exterior and interior lettering, vehicle and workwear lettering, CD manuals as well as the conception and implementation of the website and newsletter. A video series, which was produced with Cablex employees, is intended to support HR in attracting new talent.

Cablex builds and maintains ICT and network infrastructure solutions for current and future market needs. In 2001, the company was founded from the former construction department of Swisscom and today employs around 1'000 people.

Responsible at Cablex: Roland Kohler (Head of Marketing/Sales), Robert Soldera (Project Management), Bruno Klingler, Patrick Gähwiler, Corinne Stettbacher. Responsible at Future Connection: Patrick Andersen, Martina Waser (consulting), Karin Gleichner, Saskia Böhm (print design), Reto Moebus (web design), Gregory Plüss (frontend development), René Alessandri (backend development), Philippe Weibel (video, Philippe Weibel).